Fondren welcomes new business lululemon athletica on Thursday with the grand opening of their Duling Avenue showroom.

Store manager Kyla Weems says they will be hosting  a complimentary yoga class at 9am (which is all but full) lead by Butterfly Yoga’s Scotta Brady  and shopping hours from 10:30am-8pm.  lululemon is staying open late to accommodate Fondren after 5 and fondRUN™ shoppers as well.

Weems says lululemon will have mimosas in the morning and white wine and food throughout the day and night from Fondren Cellars, M!SO and Walker’s Drive-In, saying “Keeping it local is very important to me.”

Speaking of community involvement, the store will send an educator (lulu speak for sales associate) to participate in fondRUN™ and will be donating a raffle item for giveaway.

Reception for the new business has been fantastic, Weems says, from everyone – athletes, die-hard ‘lulu fans’, and even people that have never heard of the brand but are genuinely excited for a new business in town.

The lululemon showroom will only be open every Thursday and Friday from 10:30am to 5:30pm and Saturdays 11am to 3pm.  The limited hours are for good reason, Weems explains: “It’s so we can spend as much time as possible sweating in the community and finding ways to support our local athletes and getting to know you.”

Update: see opening day photos and comments from Weems here

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